FB Pixel no scriptPop Mart defends overseas growth
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Jun
11

Pop Mart defends overseas growth

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Pop Mart is pushing back against concerns that its international growth relies too heavily on Labubu. COO Si De said non-Labubu products accounted for about 50% of US revenue in 2025 and made up the majority of sales in Japan, South Korea, and Southeast Asia. The company aims to have more than 100 US stores in 2026.
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