Consumer Economy

Alibaba’s integration of Qwen and Taobao shows why data may become the moat for shopping in the AI era.

Nowwa’s shop-in-shop model has lowered costs, but also made quality control and brand building harder.

Consumers’ preference for cheap meals is adding to the strain from austerity measures.

Xiaohongshu is elevating AI across its organization while trying to protect the community that made it valuable.

Known for its gold-and-ruby aesthetic, the brand is entering some of the country’s most selective luxury retail spaces.

Mixue’s large store in Guangzhou is part of its efforts to differentiate itself from competitors.

It is getting more profit out of retail, even as quick commerce spending tests the limits of that improvement.

Ozon, often called “the Amazon of Russia,” offers a route into a less crowded e-commerce market.