Creative

The Tencent-backed company is recasting itself as a broader gaming platform amid tepid market conditions.

Once mistaken for a foreign brand, Pelliot is now bound for an IPO as one of China’s top outdoor apparel labels.

A spin-off could follow, but for now, ByteDance is trading moonshots for methodical growth—and Moonton may come out on top.

The French luxury house posted steady growth, but could face headwinds as foot traffic dips and supply chain claims go viral.

A crop of Chinese handbag brands are skipping the logos and rewriting the luxury playbook, hoping design and storytelling can go where status once ruled.

Krafton’s new game lets players shape cities and personalities with generative AI—just don’t expect a smooth ride, yet.

From automated ads to synthetic video, the short video firm is threading AI through every part of its playbook.

Low setup costs, foreign ownership, and open capital flow make UAE free zones an attractive launchpad for studios expanding into the Arab world.