Consumer Economy

Low-price tactics could be leading to Douyin E-commerce’s faltering GMV growth.

With GMV skyrocketing to USD 16.3 billion in 2023, TikTok Shop is shaking up Southeast Asia’s e-commerce market, giving Shopee and Lazada a run for their money.

Influencers will bear the brunt of the change, aimed at refining Douyin’s e-commerce focus.

With a stronghold in e-commerce, TikTok has launched a pilot for local services in Southeast Asia, beginning with Indonesia and Thailand.

Kuaishou found rare success during the 618 shopping festival—what’s its winning formula, and will it work for other e-commerce players?

As profits thin, Ningbo’s leading furniture sellers are evolving with the times, devising new strategies to stay afloat.

To attract more new users in lower-tier cities, Jingxi Ziying is offering a fully managed model to white-label merchants.

Clear victories are rare when internet giants lock horns. Douyin and Meituan’s drawn-out fight in the city of Wenzhou illustrates how these battles can play out.