Consumer Economy

After entering its third Southeast Asian market, Temu is slowing its regional advance.

The key sector is prioritizing sustainable sales growth.

Not slowing down, Temu is shifting to a partial consignment model as part of a strategic change to sustain growth in the US and Europe.

Naming a popular figure like Jia Ling as brand ambassador is a rare move for Lululemon in the Chinese market. How will it pan out?

With a focus on brick-and-mortar stores, Urban Revivo’s parent company is eyeing a USD 13 billion sales goal and an IPO.

Low-price tactics could be leading to Douyin E-commerce’s faltering GMV growth.

With GMV skyrocketing to USD 16.3 billion in 2023, TikTok Shop is shaking up Southeast Asia’s e-commerce market, giving Shopee and Lazada a run for their money.

Influencers will bear the brunt of the change, aimed at refining Douyin’s e-commerce focus.