Consumer Economy

Southeast Asian companies hit important milestones, while the region still faces unequal internet access and data protection challenges.

Shopee is trying to become the next super app in the country after Gojek and Grab.

Homegrown e-commerce players Tiki and Sendo are looking to challenge Shopee and Lazada’s dominance.

The tech giant is the first entry point to the internet for millions of new users in Southeast Asia.

Tata’s super app is likely to be rolled out early next year, after being delayed multiple times already.

Ninjacart is Flipkart’s key to grabbing a bigger portion of the soon-to-be USD 18 billion e-grocery market and soon-to-be USD 5 billion quick commerce segment.

In this round of India Digest from December 3 to December 9, 2021, read our big story of the week, the weekly buzz, and more.

The business of online marketing is ultimately all about traffic.