Consumer Economy

Once known for exports, Chinese companies are shaping their own identities abroad and gaining traction.

Despite strong first-half results, doubts remain over whether Anta can match its global rivals.

The fast-growing coffee chain hopes to woo the US market over and overcome skepticism of Chinese brands.

Bloks is pushing into North America and Southeast Asia with low-cost licensed toy sets, but must prove it can build on more than borrowed IP.

Alibaba is leaning on Hema NB to anchor its discount retail push.

The company favors focus over frenzy, resisting price wars while doubling down on its strongest markets.

The release positions mixed reality as both a next-gen consumer interface and a testing ground for robots learning to navigate the physical world.

Bird Buddy and Birdfy are defining a new product category where bird feeders do more than just feed.